A comprehensive digital marketing project was carried out for Kodsan, Turkey's first enamel-coated boiler manufacturer, aimed at reaching wider audiences in both local and global markets. Strengthening direct contact with end users and consolidating the brand's presence in international markets were the driving goals throughout the project.
A measurable digital marketing strategy was developed to support both B2B and B2C engagement. A distinctive content language and tone were created for the brand's social media channels, building a strong connection with the target audience. SEO work — including keyword optimization, on-site improvements, and backlink building — elevated Kodsan's visibility in search engines, helping the brand stand out from its competitors in the digital space.